Category: Uncategorised

Oscar's Hangout Small business real story

Oscar’s Hangout Cafe. Small Business Ownership. The REAL story

Oscar’s Hangout Cafe. Small Business Ownership. The REAL story (scroll down for video) As part of our series of business related interviews, I have interviewed quite a number of really interesting, knowledgeable consultants regarding their area of expertise. I have been interested in also including accounts from business people about their real life, first hand… Read more »

Digital Marketing tips

Digital Marketing Essentials: SEMBA interview with Vaughhn Brooks

Digital Marketing Essentials (scroll down to view video) Olivia: Hello, everyone. This is Vaughnn and I am Olivia. I’m from Officeway. And Vaughnn looks after our website. We first called Vaughnn when our office furniture website, which is officeway.com.au … It just crashed. The shopping cart was doing, it just wasn’t working. It wasn’t adding in… Read more »

how to market to your niche

Talking to everybody means talking to nobody.

A process for defining an end user profile and answer the question “Who am I targeting?” Ever heard the phrase “If you’re talking to everybody, you’re in fact talking to nobody”? If you’ve met with a marketing person, one of the very first things they will ask is “Who’s your customer? Who are you targeting… Read more »

Open plan office design Melbourne

Open Plan Office Designs: Solutions and Tips

When considering how to best create an open plan office design, there are many factors to weigh up. What layout will promote collaboration and team work? How do you prevent too much noise? How do you ensure staff get recognized for their work, and therefore are motivated and inspired to do their best work? It… Read more »